I Hate Being Clueless

I've done extensive research on the Internet, and apparently I'm the only person on Earth who doesn't understand the "Boss's Daughter" commercial for Heineken beer.

Let's review, shall we? Our Hero is in a bar with some of his co-workers, presumably after a hard day of work, when who should show up but The Boss with his daughter. Seems unlikely that Mr. Big Shot hangs out at the same joint that his underlings do, but whatever. Anyway, The Big Cheese steps away to take a call, leaving Our Hero alone with the young woman. Awkward (but not unfriendly) stares are exchanged, and then she glances downward at his lower regions for a moment. He interprets this (for some reason) to mean "I want a beer" and goes to the bar to get a couple bottles, all the while looking like a condemned prisoner.

But what's the big deal? It's a bar. It's just good manners to buy someone a drink. Why would the boss object? Did he bring his daughter to a bar and not expect her to have a drink? (And why did he bring her anyway? Does he lack for companionship?)

And is there any reason Our Hero couldn't have shaved this morning? (Or this week?) I think he's more likely to get canned for slovenly appearance than for hitting on the boss's daughter.

At least the music's cool. It's "Mexican Dogs" by Cold War Kids.